Trimark Property Management
Trimark Property Management – While most in the industry are familiar with the challenges of multi-family buildings, there is one use-case in particular that remains particularly unique: student housing.
It is, however, a model that Trimark properties are well known. Specializing in student housing in Gainesville, Florida – home to the University of Florida and more than 50,000 undergraduate students – they are at the forefront of the student life experience.
Trimark Property Management
In their newest luxury building, The Cascades, Trimark opted for a smart access system, installing devices at all building entry points, unit doors, and amenity spaces such as the fountain patio. “The system has been very well received by tenants,” said Peter MacNeice, project manager of development and construction at Trimark Properties. “People mention the app as one of the advantages of the building. Of course, there are many other features and the building is brand new, but this is one feature that is often mentioned.”
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Unlike traditional multifamily buildings with rolling leases and renewals, students are a less predictable group of tenants. Because many graduate, study abroad, or sublease at the end of a semester or school year, the turnover trajectory is different from buildings with a primarily non-student population. “We’re so close to the university that a large majority of our residents are students,” McNeese said.
“We have about half of our tenants moving out in July, and we have the other half of the building renewing their leases,” said Leasing Assistant Teddy Lauzier.
With this model comes a unique challenge: how to efficiently turnover dozens of units over the course of a few days—without adding staff or sacrificing quality.
A fully integrated hardware and software product, is more than a lock. Along with a resident-facing app, building operators and property managers use a web-based manager application to create a building’s accessibility architecture and provide access to residents, guests, and staff.
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Instead of handing over physical keys, a resident needs to be added to the system and granted proper access to the building and its facilities. “It takes no more than a few minutes to delete a user and set up a new user with the proper credentials,” Lauzier explained.
After training with the team, Cascades staff began using the manager to provide safe and convenient access to their residents at every door in the building, including parcel rooms, and private residences.
Lausier and his team started using a manager last year for their busy move-in season. “We used Excel spreadsheets with everything that was going in, and they were uploaded to the manager. It didn’t take long,” he said.
Allowing for flexible access sharing, maintaining building security and privacy, and allowing for designated door access, Manager allows employees to manage buildings remotely. Instead of being on site to provide access for maintenance or guests, everything can be done from a desktop or smartphone.
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“This was the first time we had used this product, so the opportunity for failure was high and the opportunity for a lot of headaches during our busiest time of the year was definitely on our company’s mind. But we took the risk, and it worked out,” McInnis added.
Ease of adding and deleting residents, elimination of mechanical keys, and remote access all create the ideal system for a combined cascade team.
“Since all of our leases are year-long leases, there is little time for maintenance to transition apartments into occupancy. They have a lot of work to do in August,” McNeese explained. “In many other complexes, they have regular keyed door entry, and the maintenance crew has to rebuy all the locks so that the old key doesn’t work for the new residents in the same apartment.”
Now, instead of maintenance staff physically changing the locks during the busy weeks of the August move-out, the Trimark team only has to make a few quick updates to the software system. “We can do it all in the manager,” said McNiece.
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Maintenance of the system throughout the building is also simple and easy. “I pull up the manager app once or twice a week, check the battery levels, make sure things are updating,” Lauzier said. “Now that we have such great success, the maintenance crew’s comfort level has increased.”
The manager’s ease and speed, positive feedback from maintenance staff and residents have made a distinct impression on Trimark staff. “I’ve been advocating for the broader use of products in our buildings,” McNeese said.
In addition to operational efficiencies for Trimark employees, convenience is driving value for their customers. Students and parents have touted countless features like added security and easy guest access sharing. McNiece said, “In most properties, we won’t have 60 percent renovations like Cascades. I think part of the reason for that is the appliances at the door.” Trimark Properties is a real estate developer and property management firm headquartered in Gainesville, FL. Trimark specializes in niche real estate with a large portfolio of customizable commercial real estate including 25 student housing properties, a series of renovated historic homes, and cool office buildings, exclusive lab spaces, and inviting restaurant/retail space. Trimark Properties began in 1992 and has focused on the Gainesville real estate market since its early beginnings. Trimark is the winner of over 20 Gainesville City Beautification Awards, and is one of the fastest growing real estate developers in North Central Florida.
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John Fleming is the managing partner at Trimark Properties and one of the driving forces behind Innovation Square in Gainesville. With more than 25 years of experience in real estate management and development, he balances an impeccable eye for detail with a strong vision for the greater Gainesville economy. He is recognized as a leader in the real estate community, has served as a key board member of the Gainesville Chamber, and provides mentorship to many of Gainesville’s CEOs and politicians. Trimark Properties is a Gainesville-based real estate developer and property management firm. Specializing in high-end residential, office, restaurant, research, retail, and other niche developments near the University of Florida. Trimark was founded in 1992 and has experienced steady growth through understanding our market, delivering award-winning projects, maintaining and continuously improving our portfolio. We offer a unique team approach to all aspects of real estate and business management, providing top quality products, services, and sales. We believe in “Location, Location, Location”. Our communities are steps to UF, Gainesville’s Midtown and Innovation District, and UF Health (Shands) facilities.
Trimark Properties is seeking a Leasing Rockstar to join our company in Gainesville, FL. If you love to sell, are competitive and want the simplicity of working in a true sales environment free of administrative hurdles, we want to hear from you! We provide leads, product training and support so you can focus on what you do best: closing the sale. There is no cold calling; You will assist clients who are already interested in our premier, luxury apartment homes. Your office is based in Gainesville, no out-of-town travel is required. The Leasing Professional opportunity is full-time, offers benefits and the opportunity to learn and grow in your knowledge and expertise! If you are looking for a career, we invite you to take the next step and apply to join our team!
Currently not hiring. Feel free to submit your pre-app below, and we’ll contact you if a position opens up! Cannot be combined with other specials. Valid on 1 year lease only. Sale price including discount reflected in prices listed on website. Call a leasing specialist at 352-376-6223 for details.
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Trimark Properties specializes in luxury apartments in Gainesville, Florida. We offer several UF off campus housing options including Gainesville Apartments near UF ranging in size from 1 bedroom to 5 bedroom apartments. Trimark also offers award-winning historic homes for rent near UF ranging in size from 2 bedrooms to 7 bedrooms. More than 1400 renters live in Trimark’s apartment communities in Gainesville each year.
Whatever you’re looking for, you’re sure to find the perfect fit in our complete inventory of home rentals and Gainesville apartment rentals. With daily updates on pricing and availability, our website allows you to
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